Abstract

Media discussions of sexual violence have increased since the rapid growth of the social media movement #metoo. Specifically, the phrase resurfaced in abundance in 2017 when actress, producer, activist Alyssa Milano encouraged her social media followers to reply “me too” if they had ever been sexually harassed or assaulted. In addition to raising awareness, media coverage of historically silent topics such as sexual assault can be beneficial as it relates to widespread education. Conversely, widespread dissemination of sexual violence misperceptions—also known as rape myths—can perpetuate rape culture (e.g., linking sexuality to violence and the subsequent normalization of sexual violence). Therefore, this study examines student perceptions of sexual assault in the media using in-depth semi-structured interviews with 34 students and alumni. Theoretical and practical implications are discussed.

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