Abstract
The following essay retraces the genre development and correlations of three 1980s hard rock subgenres: glam metal, sleaze metal and hair metal. This issue is consid- ered, primarily, with reference to the theory of hegemonic and non-hegemonic masculini- ties developed by Raewyn Connell and reviewed against the theory of genre development by Jennifer C. Lena and Richard A. Peterson. Both theories are employed in order to un- derline the subtle differences between the subgenres, arguably linked to the masculinities performed by the artists’ assumed stage personas. Aside from the scholarly references, the research includes various interviews with the artists and music journalists, an analysis of over a hundred song lyrics and the vast repertoire of visual arts accompanying the music.
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