Abstract
Sentimental value is a highly prevalent, yet largely under-studied phenomenon. We introduce the construct of sentimental value and investigate how and why sentimental value influences hedonic adaptation. Across seven studies, we examine the antecedents of sentimental value and demonstrate its effect on hedonic adaptation using both naturally occurring and experimentally manipulated items with sentimental value. We further test the underlying process linking sentimental value and hedonic adaptation by showing that whereas feature-related utility decreases for all items with time, sentimental value typically does not, and that sentimental value moderates the influence of the decrement in feature-related utility on hedonic adaptation. Moreover, this moderating effect of sentimental value is driven by a shift in focus from features of the item to the associations that item possess. We conclude with a discussion of related phenomena and implications for individuals.
Highlights
The unfortunate reality of the human experience is that happiness with stimuli is fleeting
We hypothesize that items received as gifts will have greater sentimental value than items purchased for the self, and that this sentimental value will lead to a reduction in the rate of hedonic adaptation
The results of this study demonstrate the role that sentimental value plays in hedonic adaptation
Summary
The unfortunate reality of the human experience is that happiness with stimuli is fleeting. We propose that the happiness that individuals derive from an item is a weighted sum of at least two components: feature-related utility derived from item features (e.g., the appearance, functions, and specifications) and sentimental value derived from positive associations with a significant other or with a special event or time in one’s life. Consider these two situations: 1) a bicycle purchased for the self and 2) a bicycle received as a gift from a loving spouse.
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