Abstract

Semiotics is used as the basis for the meaning contained in each message, especially regarding political communication which uses a reference that every message meaning is contained in it. A political communication that uses the interactional communication model carried out by Joko Widodo and Nahdlatul Ulama convinces the public to support Joko Widodo as a candidate for President of Indonesia in 2019. Semiotics has a relationship with the prevailing culture in an area due to signs and patterns of political communication. carried out by Joko Widodo and Nahdlatul Ulama is believed to be a communication process and uses signs and figures of speech through the metaphor of political communication by referring to the communication made between the two actors to participate in seeing the communication process by sending messages to the public. Semiotics is used in a message as well as to be sent to the public. The campaign carried out by Joko Widodo has a close relationship with Nahdlatul Ulama as the two of them did to believe in all Indonesian people with the messages sent by both of them. However, the semiotic element contained in the political communication carried out by Joko Widodo and Nahdlatul Ulama invites the Indonesian people to follow what is done by interpreting the meaning of semiotics in the political messages sent by Joko Widodo and Nahdlatul Ulama to the Indonesian people.

Highlights

  • In 2019 Indonesia has a people's party, namely a democratic party where the Indonesian people can voluntarily choose a presidential candidate who will lead the Indonesian state for a period of 5 years

  • Joko Widodo and Nahdlatul Ulama, who share a common ideology, have the understanding that both have implications for sending messages that are very political in nature and this includes the communication of interactional political communication models between the two, which will later spread the understanding of sending messages to the public so that they get attention. both to the NU organization and to Joko Widodo ahead of the 2019 Presidential election (Safitri, 2019)

  • From the results of the semiotic analysis, it was found that the signs obtained from the existence of political communication in the campaign carried out before the presidential election in 2019 between Joko Widodo and Nahdlatul Ulama became a very warm interaction due to the meaning of semiotic messages from both Joko Widodo and Nahdlatul Ulama. contains to be able to succeed Joko Widodo to be elected President of the Republic of Indonesia in the period 2019 to 2024

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Summary

Introduction

In 2019 Indonesia has a people's party, namely a democratic party where the Indonesian people can voluntarily choose a presidential candidate who will lead the Indonesian state for a period of 5 years. This is believed to have a good impact on the democratic climate of the Indonesian state because the people's voice is very important in the process of the presidential election democratic party which can make the aspirations of the people conveyed to the presidential candidate to be elected. There is no exception for people who actively support the presidential candidate Joko Widodo who is believed to be the winner of the candidate in the political democracy party for the presidential election of the Republic of Indonesia for the period 2019 – 2024. Development and the unfinished vision and mission of President Joko Widodo and is believed to be the voice of the people to want Joko Widodo to run again in the 2019-2024 Indonesian presidential election, making the campaign team from Joko Widodo look for ways to increase Joko Widodo's popularity in winning the presidency again in the period second

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