Semantic differential studies of children's language development: Some methodological problems

Abstract

A semantic differential study of development of antonym meanings revealed methodological problems (e.g., concept-scale interaction and developmental changes in scale-checking style) not fully considered in previous semantic differential investigations of child language development. Twenty adjectives were rated on 10 scales by subjects from grades K to 5 (approximately 6 through 11 years old) and adults. Analyses by means, polarity ratings, and average sums of squared differences failed to yield consistent developmental trends. Subjects' choices of scale ratings did show clear age-related differences: Grades K and 1 chose extreme ratings almost exclusively; grades 2 through 4 showed an increase in neutral choices and decreases in extreme ratings; grades 4 and 5 and adults chose extreme ratings least often, neutral choices most often, and more intermediate ratings than any younger subjects. Results show that scale choice is a crucial factor in designing semantic differential studies with children, there is a low correlation between mean scores and ratings given by individual children, and shifts in scale-checking style should be considered when interpreting apparent developmental changes in children's semantic differential ratings.