Self-presentation styles and Problematic use of Internet communicative services: The role of the concerns over behavioral displays of imperfection

Abstract

The current study had the dual purpose of identifying consequences associated with perfectionistic self-presentation (PSP) and evaluating these factors as mediator of the proposed link between PSP and Problematic use of Internet communicative services (GPIU). The present study hypothesized that a self-presentation style characterized by the need to avoid displaying imperfections is associated with GPIU because communicating online rather than in person affords greater control through the reduction of non-verbal cues and the greater temporal flexibility. A sample of 200 university student participants completed measures assessing PSP, GPIU, and perceived controllable aspects of behaviors associated with relying on computer mediated communications (i.e. managing nonverbal displays and buying more time before having to respond). Structural equation modeling confirmed that those who systematically try to avoid revealing their supposed “less than perfect” behaviors or performance place great emphasis on the reduction of nonverbal cues and the temporal flexibility offered by the computer mediated interactions, which, in turn predicts GPIU levels. The findings are discussed in terms of their implications for GPIU and for the perfectionism social disconnection model.