Abstract
Recently, the demand for third-party logistics providers has become extremely relevant and the key subject for businesses to enhance their service quality and minimize logistics costs. The key success factor for an e-commerce business is product delivery, and the third-party logistics service provider is responsible for that. Each 3PLP has its own business characteristics, meaning it is important to select the most suitable logistics provider for the e-commerce business. This study uses a combination of grey relational analysis (GRA) and the Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) method, assisting decision makers in choosing the best logistics service provider for their e-business. A case study of an e-commerce company based in Faisalabad, Pakistan, was selected to demonstrate the steps of the proposed methods. In this process, seven criteria of logistics suppliers were considered, and then the best alternatives among four logistics provider companies were selected using the proposed method.
Highlights
Axioms 2021, 10, 208. https://In today’s world, traditional businesses are moving towards online businesses.COVID-19 introduced a major change in the buying behavior of consumers
To fulfill this research gap, this study proposes the use of the integrated TOPSIS and grey relational analysis (GRA) methods for the evaluation and selection of third-party logistics providers for e-commerce businesses in Pakistan
Based on the advantages and disadvantages of the two methods in decision analysis, this article combines the TOPSIS method with the GRA method to solve the problem of the comprehensiveness of the single method in the evaluation process and proposes a third-party logistics supplier selection model based on GRA-TOPSIS
Summary
Axioms 2021, 10, 208. https://In today’s world, traditional businesses are moving towards online businesses.COVID-19 introduced a major change in the buying behavior of consumers. E-commerce means buying or selling products and services through the internet (e.g., websites, online stores, social media). It opens a new way of conducting business, for small and medium enterprises (SMEs), because it does not require a physical store or office, and most of the business activities are performed online [1]. The goal of online businesses is to satisfy their customers This cannot only be achieved by offering good-quality products; customers must be provided with a high-quality service, which involves delivering goods on time and to the correct location. There are different third-party logistics providers that are available in the market, each with their own business objectives and services. The evaluation and selection of logistics providers is a complex problem because it includes different alternatives and selection criteria [2,3,4]
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