Abstract
A recent “secret shopper” study found that many residential treatment programs employed unethical tactics when three researchers, posing as patients, called them saying they wanted to pay with cash only and were addicted to heroin. The lapses, which include what the researchers called excessively high rates for treatment and pitches for so‐called luxury services, were particularly evident in for‐profit programs. The study, which received widespread media attention, including a piece on National Public Radio Feb. 15, was published in the February issue of Health Affairs. It focuses only on marketing, not clinical quality.
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