Science Communication: Deeper engagement with industry and government stakeholders through documentary film, art, and graphical newsletters

Abstract

<p>Canada’s academic science funding system requires substantial collaboration and partnership with stakeholders in government and industry. Meaningful and robust science, whether it is applied or fundamental, often depends on the ability to clearly communicate the nature and benefits of research. But the vocabulary of academic scientists and researchers usually differs from those in government and industry. Visual art and media, including artistic documentaries, creative writing, and animation, has potential to illustrate commonalities among stakeholder groups, and reach new audiences. Our research group, FluxLab, has generated effective visual media using a variety of strategies, including an informal artist-in-residence program, photography training for graduate students, and by using a graphic designer for print and web materials. In this presentation we share films, drawings, animations, newsletter layouts, and other materials used in stakeholder communication, along with context, aims, and success of each initiative.</p>