Abstract
This study examines the affective milieus in the neoliberal university. Previous studies have demonstrated that, despite harsh neoliberal realities, academics still express a love for academic work. This study uses love as its conceptual tool to analyse the different forms of love that academics attach to science. Drawing on Sara Ahmed’s theoretisations of affect, this study shows that emotions play a crucial role in organising social order. Emotions work to divide academia into separate ingroups that have different visions of the virtues of science that represent the object of love for its proponents. While analysing higher education magazines with affective-discursive reading, the results of this study show that the neoliberal university favours the forms of love in which the individual ethos and competition are highly valued, while those forms of love that highlight collegial and emancipatory values are on trial. Overall, this study contributes to critical discussions of the neoliberal university by demonstrating the power of emotions in the construction of conflicting, intersecting and overlapping ways of othering and the complex assemblage of affective milieus that exist in today’s academia.
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