Abstract
This paper will describe the business analysis of Sam's Club in China. Due to the impact of COVID-19, China has a large sales market and is an indispensable resource for Sam's Club. With the general economic downturn in China in recent years, Sam's Club's profitability has been unstable and its revenue has fluctuated in this context. This paper will use the SWOT model and PEST model to analyze the current situation of the company from four factors. The Porter 5 force analysis was used to analyze the competitive environment of Sam's Club to understand the situation of other businesses in the same industry. This paper mainly wants to talk about how, to be a market leader and hold a position in the same industry, one must be a first mover and transition to a market segment with more room for growth, which in turn serves to revitalize the growth potential of the business and the business economy.
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