Sales Management & the Degree of Devotion of the Bangladeshi Sales Personnels into Their Career

Abstract

Sales management is a continuous process through which such an environment being created where individual or groups work together to achieve organization's sales target. Today we are living in the age of free trade around the globe. Global marketing concept is changing rapidly; competition is too strong in any position of this age. Each company being success when their sales target being fulfill at the same time poor sales performance diverts to the back lot, extra stock in stock room mean extra preservation cost. Poor sales performance resultant on operation hampering. That means selling is the most essential job in any business firm. It may be selling goods or services. But it is a great misfortune that, in our country sales people are not enjoying adequate salary and other benefits. They are depriving from each sectors, they are not enjoying social recognition, status as like other profession do. It resultant dissatisfaction of the sales people and caused production hampering or hues back lots. In this assignment I define sales, management then Sales Management from different aspects. I also conduct a survey that, whether our sales people is trying to have a distinction career in sales and marketing? Or not. Whether they are happy in their position or not? A field survey gives us a miserable scene of the sales people's satisfaction on their job in our country. It is being elaborately described in this assignment.