Rural Tourism In India - Scope And Perspectives

Abstract

Rural India is a personification of indian culture.About 70% of indian population resides in villages. Indian villages showcase true image of indian custom and traditions which are diverse from one region to another spreading from mountainous region of north to the desert region of west stretching to the hot humid climate of south to the coastal region adjacent to Arabian sea. Tourism in such rural countryside present live demonstration of study indian culture but also act as an open gallery of indian ancient historic past. Each region has their own costume, folk song, folk dances and religious ceremonies which are largely promoted by Tourism Dept to boast national income and development of rural infrastructure. Beside infrastructure development there few challenges also to cope with like environmental degradation, destruction of fragile Ecosystem, flora and fauna a of the place,over carrying capacity, the emphasis should be lead on sustainable tourism with preservation of environment and cultural value and ethos of the places as well. The biggest challenges today is environmental pollution where heap of garbages leftover by visitors which not only mar the beauty of the place but also bring havoc to native flora and fauna which goes on the brink of extinction, like in Uttrakhand and other mountainous tourist destinations where govt. banned plastic to make it plastic free places.Smilarly there is dire need to preserve dwindling culture and tradition of the places which also struggling to thrive due to the negative impact of western culture brought by foreign tourists.