Abstract

The article analyzes the tourist resources of the region by organizational forms of tourism. The role of rural green tourism as an important branch of the national and world economy is considered. The main trends in the development of this type of tourism are studied, its role in the economy of different countries is determined. The role of rural green tourism in solving socio-economic problems of the village is highlighted. The role and place of rural green tourism in the development of rural regions of Ukraine, the relevance and issues of rural tourism in a pavid-19 pandemic are considered. It is highlighted that the development of the Ukrainian countryside is the main goal of the decentralization reform, which is aimed at developing a high standard of living of the rural population and capable economic competition in a crisis and an exacerbation of the pandemic. Social and economic development of tourism, including "green", increasing its popularity is relevant because it will increase the state budget and employment, maintain a high standard of living, improve education, introduce new means of dissemination of information, create conditions for improving the balance of payments countries, development of territories and other sectors of the economy of Ukraine. Rural tourism can become an independent system capable of solving the main socio-economic problems of the village. In general, the developed segment of rural tourism will have a positive impact on the competitiveness of rural areas and will contribute to employment of the rural population. Subject to the successful implementation of green tourism development projects, the following results can be expected: creation of new jobs; intensification of entrepreneurial activity of all economic forms and motivation of growth of budget revenues; development of related services infrastructure, etc.

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