Abstract
The tourism sector has become a truly global force for promoting economic growth and development. Therefore, the study of tourism has become an interesting topic for researchers lately. On the other hand, local tourism, generally in developing countries, is often neglected by academics and policymakers. For this reason, this study aims to examine and analyze the role of tourist motivation in mediating accessibility, amenities, and attractions on visiting decisions. This study is a survey research with an explanatory method. The population is tourists who visit the tourism village of Bumiaji, Indonesia, in the low and busy seasons. The population is infinite and the number of respondents who were interviewed is 100 respondents; data were collected by distributing questionnaires to domestic tourists who came from outside the tourist village of Bumiaji, then the data were processed and analyzed using Warp Partial Least Squares. The findings indicate that the effect of accessibility on visiting decisions is not mediated by tourist motivation. This shows that the decision of tourists to visit can be directly influenced by the time and means of transportation available. Meanwhile, the influence of amenities and attractions on the decision to visit is mediated by the motivation of tourists. This means that amenities and attractions can influence a tourist’s decision to visit if there is an urge from tourist to relax or make friends or enjoy the culture at tourist attractions, etc.
Highlights
The growth of the tourism industry has encouraged the acceleration of a country’s economy the creation of more and better jobs and serving as a catalyst for innovation and entrepreneurship (Gelgel, 2006; Correia & Pimpao, 2008; Pololikashvili, 2019; Celik & Dedeoglu, 2019; Mak, 2004; Aksoy & Kiyci, 2011; Marrocu & Paci, 2013; Martaleni, 2017)
The effect of accessibility private employees as much as 27%, civil servants on visiting decisions is not mediated by the tourist as much as 18%, self-employed as much as 10%, motivation variable
Based on effect of accessibility on tourist motivation, it was the data it can be said that the respondents used found that accessibility had no significant effect are samples that can present the population, both on tourist motivation
Summary
The growth of the tourism industry has encouraged the acceleration of a country’s economy the creation of more and better jobs and serving as a catalyst for innovation and entrepreneurship (Gelgel, 2006; Correia & Pimpao, 2008; Pololikashvili, 2019; Celik & Dedeoglu, 2019; Mak, 2004; Aksoy & Kiyci, 2011; Marrocu & Paci, 2013; Martaleni, 2017). There are still not many studies that show the role of tourist motivation as a mediation for the influence of accessibility, amenities, and attractions on tourists’ decisions in visiting a destination, especially in tourism villages. Motivation is an important determinant of tourist behavior (Albayrak & Caber, 2018) This shows that there is a research gap regarding the role of tourist motivation as a mediating variable between accessibility, amenities, and attraction towards visiting decisions. The influence of the variical phenomenon, which is related to the inter- ables of accessibility, amenities, and attractions nal and emotional aspects of the individual re- directly on visiting decisions and the indirect ingarding the desire to escape, have rest, experi- fluence through tourist motivation is investigated. The mediating variable is the motivation of tourists as measured by 4 (four) in-
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