Abstract
News Consumption through digital media brought disruption for consumption of news .No other media has reached many hands so far in such a Short Span. The political news consumption has become a core element of democratic engagement. 2020 saw demand pattern shift with acceleration in digital media adoption aided by the growth of digital media infrastructure. Digital and online gamings were the only segments which grew aggregate of INR 26 billion consequently their Contribution to the media and entertainment industry (FICCI report 2021).The specific objective of the study is to explore the number of news portal and to find out the content uploaded in such news portal. The study also tries to analyse the space provided in digital media for political news. A researcher used qualitative research method using content analysis as a research tool. Interview was conducted among 5 Journalist in kodagu district to investigate the research problem. Keywords: Digital Platform, Political news, Public Sphere, Kodagu District.
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