Role of awareness in strengthening the relationship between stakeholder management and project success in the construction industry of Pakistan

Abstract

Project is considered to be successful when it complies by the constraints like; time, cost and budget. With the evolution of Project Management Knowledge areas, stakeholder management and engagement have become an integral part of Project Management as it imposes great threats and opportunities to a Project. Pakistan is a developing country and Infra-structure industry has gained a lot of stakeholder attention these days. Project based organizations here, strive to achieve success by incorporating best stakeholder management and engagement practices. This study aimed to measure the impact of stakeholder management on project success moderated by the awareness of stakeholder management. The study model has been quantitatively evaluated by collecting data from 300 respondents who belong to some of the major private and government construction firms of Pakistan. Structural equation modelling (SEM) has been applied using Smart PLS software after which it has been concluded that the stakeholder management positively impacts the project success and also affirms the positive moderation of awareness. The study Statistically (though SEM) concludes that on increasing stakeholder management’s Awareness of Project teams there is a positive effect on the relationship between Stakeholder management approach and project success. This result is in-line with the literature discussed in this study, which suggest that to increase the chances of project success in projects, better stakeholder management approach is required.