Abstract

The major factors affecting fund flows allocated to a range of mutual fund classes bearing different risk–return profiles are studied. The flexible functional form of the Almost Ideal Demand System (AIDS) is applied to identify the major drivers of Greek investors' demand patterns for equity, bond, balanced and money market funds, given the strong growth rates of the domestic fund market and the economy's latest entry into the EMU. An increase in household expenditure is shown to have a positive impact on mutual fund flows. An adverse price impact, however, may erode budget benefits towards a fund class, as the price factor appears to be important. The cross-price effects provide insight on complementarity and substitutability among the mutual fund classes. Variations in investors' risk aversion attitudes affect demand for mutual funds and can result in asset reallocation between the asset classes. The conclusions have useful policy implications particularly to asset fund management and portfolio allocation strategies and can be compared with established mutual fund markets.

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