Abstract

With the application of big data in all walks of life, big data thinking is effectively improving the circulation efficiency of agricultural products supply chain by driving management changes in business decision-making and "farmer-supermarket docking" as an innovative mode of agricultural products circulation. Based on the current situation of China's agricultural supermarket supply chain development, this paper makes an in-depth study on the supply chain risk of agricultural products of large retail enterprises under the mode of "agricultural supermarket docking", and then introduces the agricultural supermarket docking supply chain under the big data environment. This paper uses big data to analyze the risks that may arise in the supply chain of "agricultural supermarket docking" in large retail enterprises. This paper from the aspects of production, processing, distribution, retail and consumption, introduces the new risks of agricultural supermarket supply chain after introducing big data. Secondly, Qualitative analysis and quantitative calculation are combined to conduct risk assessment. Through empirical analysis, the ranking of all risk factors is obtained, and the relevant fuzzy evaluation grade and risk evaluation criteria are given. Through expert evaluation, a new risk ranking is also obtained, which is not much different from the results of empirical analysis, and the empirical results are also verified. Therefore, develop this study is helpful to prevent the risk of agricultural supermarket supply chain connection. At the same time, the information integration, sharing and feedback of the big database provide a new idea for the optimization of the supply chain connecting agricultural production.it also has reference significance for other supply chain risk management.

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