Risk Analysis of Financing Structure in Theme Park Industry and Optimization Using Blockchain Finance -- Based on Shanghai Disney Company

Abstract

Abstract: In recent years, with the passing of the epidemic period, the theme park industry has rapidly developed and heated up. On the basis of favorable development conditions, the financing model of theme parks will become a key consideration factor for ensuring their sustainable development, that is, how to ensure sufficient capital injection. This research mainly studies the risk analysis of the existing financing structure of the theme park industry, as well as how to further optimize the structure and whether new technology blockchain technology can be applied to it. Through this study, business managers will further understand the shortcomings and risks of the current theme park financing model, how to optimize it in the future, and how to combine new technologies such as blockchain in supply chains to gain competitiveness in complex market environments. This research uses a combination of case analysis and data analysis to select Shanghai Disneyland as the target object. The capital data in its annual report is analyzed, as well as companies that use new technologies in their financing structure as case studies. This research analyzes the shortcomings and risks of the existing financing structure of Disneyland, proposes new financing models that will benefit the future development of Disney Company, and combines blockchain technology to propose new plans.