Ride-hailing Service and The Shape of Urban Mobility (Case Study: The City of Makassar, Indonesia)

Abstract

The significant gap between supply and demand of flexible and comfortable public transport within cities in the lower-income countries encourages the opportunity for the private sector to provide a ride-hailing service. Since its introduction in 2010, the ride-hailing service has continued to grow and has shaped urban mobility in the past twenty years. Due to the growth of ride-hailing services, some concerns arise regarding their contribution to the increasing traffic volume and the increased dependency on smaller-capacity vehicles in citizen mobility. This study aims to: 1) analyze the travel patterns of ride-hailing users based on their mobility needs; 2) analyze the relationship between travel characteristics and users’ socio-economic background and travel characteristics; 3) analyze the implication of ride-hailing users in shaping Makassar’s urban mobility. This study focused on the city of Makassar as the case study. The data in this study was obtained from an online survey of ride-hailing users with 270 samples. Several approaches are used for the analysis, i.e., descriptive statistics, spatial analysis, and network analysis. The result shows that 1) Most of the ride-hailing users are young generation (Gen Z). They perform a short-distance trip daily (internal trip within the district). 2) Regardless of the users’ age, income, and private vehicle ownership, ease of service is the foremost preference of the users since it is application-based and can be accessed using a smartphone. Door-to-door service is also one of the advantages provided by ride-hailing services.