Abstract
Research shows that social welfare crowdfunding is in the rising stage of development in China, showing a vigorous development trend. Social welfare crowdfunding owns advantages such as accuracy and efficiency that traditional social welfare forms do not have, but problems including imperfect relevant policies and regulations, lack of supervision of social welfare crowdfunding platform, and low process transparency still exist. From the perspective of PEST-SWOT model, this paper sums up the research trends and development status of social welfare crowdfunding, deconstructs the strengths, weaknesses, opportunities, and threats faced by social welfare crowdfunding from the aspects of politics, economy, society, and technology, and puts forward a feasible analysis of relevant development strategies to provide a reference for its future sustainable development.
Highlights
In recent years, social welfare programs, as an essential supplement to the national social service system in China, have developed steadily under the strong advocacy of the state and the active promotion of the society
Crowdfunding is a new financing method that gradually rises with the development of the Internet; and social welfare crowdfunding relies on the high openness of the Internet. It breaks the shackles of traditional social welfare in space and time, changes the ecology of social welfare industry, and makes social welfare projects be in the whole process of promotion in the steps of initiating and completing fundraising and carrying out and realizing projects
Ere is a lack of systematic, complete, and effective analysis methods to sort out the overall situation in the new environment for social welfare crowdfunding analysis and provide a strategic development direction to strengthen the core competitiveness of social welfare crowdfunding industry. erefore, the research conducted in this paper attempts to introduce PEST-SWOT model to explore the macro external environment and micro internal environment of social welfare crowdfunding and its platform from multiple angles, in order to provide practical development strategies for the sustainable development of social welfare crowdfunding and provide operable reference opinions for the blueprint planning of social welfare crowdfunding platform
Summary
Social welfare programs, as an essential supplement to the national social service system in China, have developed steadily under the strong advocacy of the state and the active promotion of the society. In addition to the traditional forms of fund-raising carried out by these social welfare organizations, social welfare crowdfunding is gradually becoming a new way of personal charity for the general public. Crowdfunding is a new financing method that gradually rises with the development of the Internet; and social welfare crowdfunding relies on the high openness of the Internet It breaks the shackles of traditional social welfare in space and time, changes the ecology of social welfare industry, and makes social welfare projects be in the whole process of promotion in the steps of initiating and completing fundraising and carrying out and realizing projects. The existing research has made positive and beneficial explorations on the future of social welfare crowdfunding in terms of law, technology, and participants and promoted and guided the development of social welfare crowdfunding from a theoretical perspective. Ere is a lack of systematic, complete, and effective analysis methods to sort out the overall situation in the new environment for social welfare crowdfunding analysis and provide a strategic development direction to strengthen the core competitiveness of social welfare crowdfunding industry. erefore, the research conducted in this paper attempts to introduce PEST-SWOT model to explore the macro external environment and micro internal environment of social welfare crowdfunding and its platform from multiple angles, in order to provide practical development strategies for the sustainable development of social welfare crowdfunding and provide operable reference opinions for the blueprint planning of social welfare crowdfunding platform
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