Retweet prediction considering user's difference as an author and retweeter

Abstract

Social network is a hot topic of interest for the researchers in the field of computer science in recent years. The vast amount of data generated by these social networks play a very important role in information diffusion. Social network data are generated by its users. So, user's behavior and activities are being investigated by the researchers to get a logical view of social network platform. This research proposed a novel retweet prediction model which considers difference in user's behavior as an author (as reflected in the tweets) and a retweeter (as reflected in the retweets) and do the prediction accordingly. The proposed retweet prediction strategy taking this difference into consideration, gave better prediction accuracy than the conventional strategy. The findings of this research explains that in social networks, some users show different behavior indifferent roles and these differences may have impact on future research.