Abstract
Using retail sales data for liquid detergents, we evaluate retailer choices with regards to reduced packaged products and their sales. Our results show that Wal-Mart’s decision to force its suppliers to switch to reduced packaged detergent had a market-wide impact and drove non-concentrated liquid detergents from the market. Results also show that retailers, irrespective of market power, may select higher ratios of reduced packaged products and ensure convex levels of sales for those types of products.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.