Responsible Speech in Crisis Communication: The Case ofGeneral Motors v. Dateline NBC

Abstract

Abstract Organizational crises are by definition uncertain and complex social situations. The communication surrounding these events typically creates multiple interpretations regarding critical crisis information. The need for accurate and complete information regarding these events is bolstered by free speech. This paper argues that responsible communication is one important characteristic of effective crisis accusations and responses. This analysis suggests that organizations can use their free speech rights to refute accusations, absolve themselves from blame, and provide stakeholders with critical information in order to make informed choices.