Abstract

Responses to Destination Advertising: Differentiating Inquiries to a Short, Getaway Vacation Campaign. Mark P. Pritchard. Journal of Travel and Tourism Marketing, vol. 7, no. 2, 1998, pp. 31-52. Haworth Press, Inc., 10 Alice Street, Binghamton, NY 13904-1580. $32.40 annual subscription

Full Text
Published version (Free)

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call