Abstract

Theories of internationalization generally focus on individual market entries, and thus do not explain how entrepreneurs allocate scarce resources between competing opportunities and develop a portfolio of markets over time. This paper argues that concepts associated with modern portfolio theory can be used to analyze how entrepreneurs allocate resources between markets, and thus provide new insights into the internationalization process of SMEs. Data collected from five Canadian small- and medium-sized manufacturing firms are analysed to uncover how entrepreneurs allocate resources to markets, and illustrate how insights about the resulting pattern of internationalization can be drawn from a portfolio perspective.

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