Abstract

PurposeThe purpose of this paper is to provide insight into the differences in residents' attitude to tourism by considering those who receive social and economic benefits from tourism and those who perceive that they do not; and those who want to move away from the Sunshine Coast and those who do not.Design/methodology/approachIn conducting this investigation, information is collected from Sunshine Coast residents by using a survey approach. Altogether, 732 responses are received with a response rate of 14.64 per cent. Social, economic and cultural benefits are considered.FindingsThe paper finds notable differences in residents' attitude according to the type of benefit they receive from tourism. Similar observations are made regarding residents who are willing to move away from the Sunshine Coast and those who are not.Research limitations/implicationsNot many studies are available comparing Sunshine Coast with other major cities such as Sydney or Melbourne in Australia. Therefore, in future research, it would be useful to establish some benchmarks that incorporate a seasonality aspect and to conduct comparative studies to identify residents' preferences for the development of tourist attractions and related developmental issues. Along with residents, it will be of some value to explore the visitors' perceptions of both positive and negative aspects of the Sunshine Coast Region as a tourist destination.Originality/valueThis paper identifies several notable differences which would assist the tourism planners in developing a policy for sustaining tourism development and aligning future growth with residents' desires. The findings of this paper are also useful in developing future benchmarking research projects in the hospitality and tourism industry.

Full Text
Published version (Free)

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call