Abstract

Knowledge of the negative impacts of tourism is an essential prerequisite for sustainability. This study explores the resident perceptions of an educated population on the environment and economic impacts of tourism in Fiji. Using a sample of 298 respondents based on the triple bottom line framework, we construct a model for sustainable tourism planning for Fiji. The structural equation modelling (SEM) approach indicates that awareness of the adverse effects of tourism is vital for the sustainable expansion of the sector and economic development. The current level and type of awareness are nonspecific. The study implies adaptation of sustainability into the education curriculum, enacting uncompromising sustainable acts and policies and forming an independent sustainability national council to vet all tourism developments.

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