Abstract
This paper examines the relationship between the online reviews with movie box office under the environment of panel data. According to users’ behavior, we divide the user reviews into two categories: average user reviews and critic reviews, then compare the influence of different types of reviews on the box office. We also analyze the relationship between box office and factors, including movie rank, release days, count of reviews and scores. Our results show that average user reviews have an obviously positive influence on box office, while critic reviews have no effect. The count of average user reviews can be helpful for predicting the movie revenues, rather than critic reviews. Thus the movie rank and release days will provide the reference for consumers to evaluate the quality of movies in daily life. The article points out a new direction for further research on online reviews.
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