Researches on the Innovation of Model Intangible Asset Management

Abstract

the management of intangible assets is becoming more and more important in enterprise management, however,there exist many problems in management of intangible assets in our country at present and the traditional management models are no longer suitable for the management of intangible assets in the new period that there appears an urgent call for the innovation of intangible assets management models. Based on the author's years of practical experience, this paper first analyzes current problems existing in the management of intangible assets in enterprises, and then establishes innovation system of intangible assets in enterprises from contents, organization, tools and system.