Research on Value-Net of China Tobacco Industry

Abstract

As an important part of the national economy, China tobacco industry plays an important role in national economy. The tobacco industry in the rapid development faces more challenges for unceasingly tobacco control and international competition. This paper analyzes strengths, weaknesses, opportunities and threats of tobacco industry using SWOT method. It proposes the enterprise competition strategy based on value-net by the research of the theory of value-net, also expounds core concepts of the tobacco industry value-net, and puts forward suggests of construction of tobacco industry value net.