Abstract

Enterprises show unprecedented diversity characteristics aiming at demand for talents, and traditional education and teaching mode in colleges and universities can not meet current market development trend easily at some level under the background of current rapid development of economy. Therefore, university-enterprise cooperation arises naturally under such a background, which not only can effectively realize resource sharing, advantage complementariness s and mutual benefit between universities and enterprises, but also can assist students to obtain more broad space for development greatly. In the research of the paper, the author adopts electric major as an example and analyzes novel mode of university-enterprise cooperation from the perspective of win-win culture. It is expected that reference value can be exerted to certain extent.

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