Research on tourism development of cultural and creative industry park based on the network text analysis : A case study of dafen oil painting village in Shenzhen

Abstract

Taking Shenzhen Dafen Oil Painting Village as an example, this paper researched on the effect of convergence between creative industry park and tourism. By using ROST Content Mining 6 software which analyzed based on network text, this paper constructed a conceptual model on the developed effect of urban cultural and creative tourism, and then views the development situation of cultural and creative tourism from four aspects: attractions, activities, experienced elements evaluation and emotional experiences. According to the researching results, the study provides a series of suggestions about park layout planning, tourism products design, tour guide introduction and creative souvenirs, for the sustainable tourism development of cultural and creative industry parks.