Abstract

The necessity of proficient thinking guidance cannot be overstated when aiming for the transformation and superior advancement of application-oriented undergraduate programs. Hotel management, being a quintessential application-driven discipline, continues to grapple with a spectrum of hurdles encompassing antiquated guiding principles, restricted digitalization, cursory industry-education integration, firmly entrenched faculty paradigms, and nebulous curriculum benchmarks. Consequently, this paper posits the proposition of instituting a consensus pertaining to a product-centric mindset for program evolution, the formulation of comprehensive product-oriented curriculum standards, a reevaluation of the teacher’s role identification, as well as the enhancement of program development process management and the assurance of quality.

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