Research on the Supply Chain Management of Fresh Agricultural Products in Shenyang Yonghui Supermarket

Abstract

Fresh agricultural products have become the most important part of supermarkets. Since fresh agri-products are perishable and have a relatively short shelf life, there are always some key problems that need to be solved in the operation of fresh agricultural products in supermarkets, such as building an efficient fresh agricultural product supply chain management system, improving logistics efficiency and storage level, reducing the cost and loss of products, and ensuring the standardized quality and safety of fresh agri-products. This article takes Shenyang Yonghui Supermarket, which operates fresh agricultural products as an example. Firstly, by analyzing the structure, logistics and procurement of Yonghui's fresh food supply chain, and combined with SWOT analysis, it puts forward countermeasures and suggestions for the optimal design of Shenyang Yonghui's fresh food supply chain.