Abstract
Based on the multivariate statistical analysis method, this paper studies the investment value of Chinese Internet listed companies. Firstly, the factors affecting the investment value of Internet enterprises are analyzed from macro and micro aspects, and the index evaluation system is constructed respectively.Secondly, 90 Internet enterprises are selected and empirically studied by factor analysis and cluster analysis. Finally, four companies with good performance in each field are selected to use ARIMA model to forecast stock prices in the next five days.The results show that Chinese Internet enterprises as a whole have relatively high investment value, and the solvency and future development ability of enterprises have a great impact on the investment value of Internet enterprises.
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