Abstract
In the era of intelligent media, the communication mode of social life has changed, and the public opinion field of social life has gradually extended from oral communication to short video new media such as Douyin. With the growing development of short video new media, many news media have also been stationed on short-video platforms, publishing news hotspots through short-video platforms, getting attention, and the flow holding is obtained. This paper analyzes the characteristics of public opinion dissemination of "Beijing Winter Olympics" event on short video platform, and studies the positive influence of short video on public opinion dissemination of social hot events.
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