Abstract
Data mining, data prediction and all-round digital monitoring of health big data make the dilemma of personal privacy control prominent. The weakening of the control of personal privacy by big data technology, the people’s data belief, the diversity of interests and the conflict of interests are the main causes of the problem of personal privacy in the context of the application of health big data. Therefore, in the application of health big data, the solution to the problem of personal privacy in the context of health big data application is to enhance the value transparency of big data technology, return and reshape humanism, and explore common values to reduce conflicts of interest.
Highlights
With the in-depth application of Internet of things, big data, artificial intelligence, 5g and other new generation information technologies in the field of health industry, health data sets covering electronic medical records, electronic health archives, clinical diagnosis and treatment records, disease monitoring, medical experiments, biological samples and gene sequences, etc., namely health big data, have been produced
The transformation of health industry from "small" data to "big" data has broken through the narrow space of medical institutions, doctors and patients in the past
In order to actively create a social environment for the safe application and innovative development of health big data, our government has issued a number of policy documents
Summary
With the in-depth application of Internet of things, big data, artificial intelligence, 5g and other new generation information technologies in the field of health industry, health data sets covering electronic medical records, electronic health archives, clinical diagnosis and treatment records, disease monitoring, medical experiments, biological samples and gene sequences, etc., namely health big data, have been produced. In order to actively create a social environment for the safe application and innovative development of health big data, our government has issued a number of policy documents. Health big data provides residents with prevention and rehabilitation guidance, enterprise drug research and development, and social public health governance services. Some scholars pointed out that the application of health big data faced personal privacy risks such as tracking and monitoring, data disclosure and discrimination tendency, and elaborated privacy protection rules, technical standard formulation and legal policies based on the perspective of government behavior [2]. The paper intends to explore the new challenges faced by personal privacy in the context of health big data application, and analyze the causes from three dimensions of technology, society and reality and propose practical solutions
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