Abstract
In recent years, the protection mode of historical blocks has changed from simple material protection to comprehensive protection integrating various factors, and more and more attention has been paid to the role of human perception. How to pay attention to the practical experience of consumers while protecting has become the main problem. This paper studies the tourists' perception of historical district of Eight Great Passes in Qingdao by using the method of network text analysis, and carries out word frequency analysis, semantic network analysis and emotional analysis on the online travel notes by Rost CM6, so as to comprehend the current situation of tourists' perception of different dimensions of Eight Great Passes historical and Cultural District in Qingdao, and find out the problems in its development as well as put forward the sustainable development strategies
Highlights
According to the 43rd China Internet Development Statistics Report released by China Internet Network Information Center (CNNIC), as of December 2018, the number of Internet users reached 829 million, and the Internet penetration rate was 59.6%, close to 60%
The tourist perception is a psychological process in which people obtain information about tourist objects and environmental conditions through sensory organs
In recent years, tourist perception has become a hot spot in tourism research
Summary
According to the 43rd China Internet Development Statistics Report released by China Internet Network Information Center (CNNIC), as of December 2018, the number of Internet users reached 829 million, and the Internet penetration rate was 59.6%, close to 60%. This paper will, from the perspective of tourists, analyze frequency of travel notes to study historical district of Eight Great Passes.
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