Abstract
This study aims to explore the market development of Mongolian-themed films and put forward corresponding strategies and suggestions. By analyzing the current situation and problems of the Mongolian-themed film market, combined with the development trends of domestic and foreign film markets, we study key issues such as the commercial operation mechanism, market support, and marketing of Mongolian-themed films. In the process of market development, Mongolian-themed films face challenges such as insufficient financial support, poor marketing promotion, and limited distribution channels. In order to promote the market-oriented development of Mongolian-themed films, diversified publicity and promotion strategies, strengthening market support, and optimizing commercial operation mechanisms are needed.
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