Abstract
With the vigorous development of the tourism industry and the real estate industry, the new format Tourism Real Estate formed by the integration of the two industries appears in the market. The integration of tourism and real estate in China occurred in the 1980s and 1990s and has developed rapidly in recent years. However, the academic research on this aspect is not systematic and in-depth. Therefore, this paper aims to address the following issues: 1) What are the driving forces for the integration? 2) What are the basic conditions of integration? 3) How to achieve a better integration of the two industries?
Highlights
Today, with the rapid development of China’s economy and the continuous advancement of society, the tourism and real estate industries are constantly emerging
Since the tourism industry and the real estate industry have commonalities in environmental creation, they are consistent in terms of aesthetics, comfort, and convenience, so that they have no obstacles in technology integration
It can be seen that the real estate industry and the tourism industry are prone to generate a considerable overlap in the rapid development, which constitutes the industrial foundation of the integration of the two
Summary
With the rapid development of China’s economy and the continuous advancement of society, the tourism and real estate industries are constantly emerging. In 2017, China’s annual real estate development investment was 1097.9 billion yuan, an increase of 7.0% over the previous year. As a fruitful representative of industrial integration, tourism real estate has become an economic complex covering all aspects of real estate, vacation, life, leisure and entertainment. The integration of tourism and real estate in China began to sprout in the 1980s and 1990s and developed rapidly in the 21st century, academic research on tourism real estate has lagged considerably. The theoretical research on tourism real estate is still scarce, and there are relatively few studies on tourism real estate in China from the perspective of industrial integration. This paper will focus on the driving forces and foundations of the integration of tourism and real estate from the perspective of industrial integration, and analyze the integration path of tourism and real estate with Hainan Island as an example
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