Abstract
Based on the 2018 China Family Panel Studies data, this paper uses the OLS model, threshold regression model, and mediation effect model to analyze the influencing mechanism and degree of data capital on farmers’ income. The study found that data capital has a significant positive impact on farmers’ income, which can effectively promote farmers’ income. There is a nonlinear relationship between data capital and farmers’ income, and its marginal return increases with farmers’ human capital increasing. Social network plays a partial intermediary role between data capital and farmers’ income, that is, social network is an important channel for data capital to affect farmers’ income improvement. Based on the above conclusions, some reference suggestions are put forward.
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