Abstract

With the advent of the Internet era, the new economic mode came into being. Under the “Internet plus” perspective, 
 contemporary college students are faced with many entrepreneurial challenges while having more entrepreneurial opportunities. 
 Due to the increasingly fierce market competition, the success rate of college students’ entrepreneurship is significantly reduced. 
 Although external factors will have a certain impact on college students’ entrepreneurship, their own sports humanistic quality is 
 the key factor to determine the success of entrepreneurship. This paper mainly analyzes the influence of sports humanistic quality 
 on the entrepreneurial ability of contemporary college students and the effective strategies to enhance the entrepreneurial success 
 rate of college students under the perspective of “Internet plus”.

Full Text
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