Abstract
Entering the era of knowledge-based economy, enterprise competition is quietly transforming, and enterprise management and culture construction become especially critical. Enterprise culture innovation can not only improve the overall efficiency of enterprises, but also provide solid support for long-term stable growth of enterprises. This paper analyzes the necessity of enterprise culture innovation and enterprise management innovation according to the related contents of enterprise culture and enterprise culture innovation, and studies the influence of enterprise culture innovation on management innovation, the problems and countermeasures in the innovation process, in order to better help enterprises formulate effective business strategies and countermeasures to promote sustainable development of enterprises.
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