Research on the Influence Factors of the Service Satisfaction in University Campuses in China: A Review

Yanan Sun,Qing Gao

doi:10.4236/jss.2015.311031

Abstract

Based on the research overview on the service satisfaction of university campuses at home and abroad in recent years, this paper comprehensively expounds the research status of the service satisfaction of campuses, and proceeds with the outlook of the research prospect on the evaluation system of the service satisfaction in the hope that it can have a certain significance for theory reference in researching and establishing the evaluation system of the service satisfaction in university campuses in China.

Highlights

With the economic booming of China, the business of Chinese higher education springs up
This article summarizes research results related to service satisfaction in campuses of universities at home and abroad in recent years, and combines with research status to have the outlook of researching and establishing the evaluation system of the service satisfaction in university campuses in China in the future
The theory of the compensation process mainly studies that customers will take what kind of action to obtain the compensation process when they are dissatisfactory; it indirectly researches the process of the impact of customer satisfaction on the post-purchase behavior, which is the biggest difference from the above-mentioned theories

Summary

Introduction

With the economic booming of China, the business of Chinese higher education springs up. According to the educational statistics released by National Bureau of Statistics of China, there were 25,477,000 undergraduates and college students and 1,848,000 graduate students in school in 2014 [1]. Faced with such a large group of service objects, security services of campuses, as the basic security of university work, encounter with a huge test. This article summarizes research results related to service satisfaction in campuses of universities at home and abroad in recent years, and combines with research status to have the outlook of researching and establishing the evaluation system of the service satisfaction in university campuses in China in the future.

Theories of Customer Satisfaction and Evaluation Model

Foreign Research Status

Chinese Research Status

Conclusion