Abstract
With the improvement of China’s international status, the international dissemination of Chinese red culture is facing some big problems such as inaccurate language expression, inadequate cultural connotation, and insufficient communication paths, which has seriously limited the nation’s foreign discourse ability. Therefore, in order to bring China’s excellent culture and red tourism brands to the world and meet the strategic requirement of high-quality development in China, it puts forward some detailed and feasible strategies to improve the ability of sharing Chinese stories better by strengthening the language translation ability, to ensure the inherent needs of the cultural field by shortening cultural differences, and to expand publicity channels by establishing multi-lateral cooperation mechanism.
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