Research on the Development Strategy of Intelligent Logistics System of Live Streaming E-commerce Supply Chain

Abstract

The rapid development of live streaming e-commerce has brought new challenges and opportunities to supply chain logistics. The purpose of this paper is to study the development strategy of intelligent logistics in live streaming e-commerce supply chain and explore how to optimize the operation of live streaming e-commerce supply chain through intelligent logistics. Firstly, this paper discusses the reality and previous studies on live e-commerce and intelligent logistics. Secondly, this paper also analyzes the case of Arpa's live streaming e-commerce intelligent logistics construction. After that, summarizing the above research, it is found that in the current process of intelligent logistics system construction of live streaming e-commerce supply chain, there are problems such as the lack of professional talents, the lack of standard system, the decline of investment attention and the lack of logistics infrastructure. Finally, this paper puts forward the suggestions for the construction of intelligent logistics system of live streaming e-commerce supply chain from the perspectives of policy, professional talents, investment and technological innovation.