Research on the development strategy framework of folk culture and art industry based on Fuzzy Clustering

Abstract

In recent years, the digitalization and intellectualization of traditional museums provide conditions for better service to the audience. Museums can provide personalized services by using the behavior information of the audience. Based on the fuzzy clustering of folk culture and art industry, this paper expounds the contradiction between development and protection in the current development of folk culture and art industry. Firstly, the connotation of folk culture and art industry is defined, and the characteristics of folk culture and art products compared with general industrial products are analyzed. Then, on the basis of studying the relationship between folk culture and art industry and other industries in the national economic system, a strategic framework model for the development of folk culture and art industry based on the profit transfer system within the industrial chain is constructed. Due to its large regional and specific industry, the research results of China's folk culture and art industry are mainly reflected in the development of regional folk culture industry, the development of a specific folk cultural product or industry, and the world and my country's folk culture industry. Development of relationship studies within these three areas.