Abstract

In recent years, the Internet has had a huge impact on all walks of life, and online education is no exception. Online education is gradually favored by more and more consumers, and the online education industry is constantly updating its own industrial model. K12 online education market is an important part of China's online education market. A flood of money has poured into China's K12 online education market, helping to usher in a spring of growth for the industry. This paper makes a comprehensive analysis and discussion on the development status, profit model and development problems of K12 online education, and puts forward a prospect for its future development trend.

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